So, my boss wants me to "blog." I did this before...about 10 years ago. I was learning web design and wanted to practice, so I put my life up on the web. So much has changed since I last "blogged." That's right, before it was all for personal use and now it is for my job? WOW! How did I land a career in which I am told to put my opinions and knowledge up for everyone to read on the web?!?! Who knew that this would become one of the best, quickest ways to market new ideas and promotions? Who knew that I would end up in marketing? Like I mentioned before, I was really into web design. I thought that would be where I would land. Now, I just work closely with it.
I work in the "Interactive Media" department at a record label. The best way I can explain it is that I do online promotions, work with online retailers and third party sites to help gain exposure and sales for my artist roster. I didn't stray to far from website design, because I do deal with that. I just don't do the design myself. I hire out the talent and help our artist create and maintain their website. I'm all about content control.
So, back to this blog. I'm supposed understand the world my artists live in. I ask them to blog all the time, so I should be able to find the time to do this myself, right? Therefore, in the future, look forward to posts on what I think is relevant to what I deal with everyday.... Music. Blogs. Books. Media. Design. Geez, wish me luck!
Tuesday, September 25, 2007
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